innisfree is a Korean skincare brand that specializes in creating products using natural and locally grown ingredients in Jeju Island in South Korea. The brand identity of innisfree is approachable, youthful, and clean.
During my time at innisfree, I designed their in-store signage, promotional posters and digital assets.
Below: Promotional Poster Designs













Below: Email Designs
Before (left column. circa 2020) & After (right column. circa 2022)
I've redesigned the emails to align with current (2022) innisfree visual branding.
I've redesigned the emails to align with current (2022) innisfree visual branding.









Below: COVID19 Signage
I designed safety & wellness signage for innisfree B&Ms once stores reopened after the height of COVID19.





