COVID-19 forever changed the way Brick & Mortar institutions operated.
The following designs were created to communicate important information regarding the steps innisfree was taking to ensure the safety of their customers after reopening their stores.
In-store posters: Version A and B. Version A was repurposed for social media use.
Maximum Occupancy Signage for all stores in innisfree USA that adheres to each state/city's COVID-19 in-person guidelines.
Welcome Back DID Screen designs, which live in front of the stores. There are two designs: a general option that works in all seasons and a summer design that ties with the promotion of innisfree's Cherry Blossom line for the month of May 2020.
innisfree's DID screens when stores were closed during the height of the pandemic.